Lessons in Customer Care


Sales {when done well} is really customer care.  The average consumer spends hundreds of dollars on your product every year.  Our job is to build a relationship and take great care of her so that she spends those dollars with us.  So much of customer satisfaction is established {BEFORE} the sale.  Here are some tips on how we can set ourselves up to be a Customer Service {SUPERSTAR}!

Be Honest
A common complaint is that a sales person will say anything to make the sale.  We want to break that mold!  Honesty in answering questions lets the customer know that we are not just looking to make a sale.  Always frame honesty positively and never disparage the product {yes I have heard it done}.

Listen to her and recommend the product that best suits her need based on her desires, expectations, use and lifestyle.The product may sell itself but that doesn’t absolve {US} from doing a great job and helping her select the {PERFECT} product for her!

Set Realistic Expectations
In some cases customers may have pre-conceived notions.  For the most part {WE} create their expectations.  Make sure that customers have reasonable expectations in the areas of product performance, durability, results or time frame  to receive. Misunderstandings happen so, work hard to verbalize what she can reasonable expect.

Under Promise 
Under promise so that we can over deliver.  For example, when the company issues a time frame for shipping… a smart Consultant will add a few days in the figure that they give the consumer.   When it comes in quicker, {SHE} looks like a {HERO}.  When we under promise, we set ourselves up to exceed her expectations creating a very happy customer.

Check back for more tips!

 Michelle Archer is a certified coach with nearly 25 years experience in direct sales. Michelle works with companies and individuals to explode their business potential. Connect with her on Facebook Learn more at http://directsalesinstitute.com/

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