Perhaps it is my southern manners taking over but, every day I am appalled by bad manners via social media. Let’s set up a scenario…
A new bakery opens in your town. You want to stop by and check it out. Do you:
A. Pop by, say hello, tell them how much you love the store and buy a muffin
or
B. Drop in and tack a banner on their storefront that says “Love your Bakery! Signed Suzie Jones- Jones Jewelry located at 123 Main Street. Drop by and see us!
Hopefully the answer is clear. We would NEVER do such a thing. Yet, we see this very same thing a dozen times a day via social media. Entrepreneurs “tag’ the wall of another business with their fan page info. Because the lines are very grey, perhaps some examples may help. Facebook is social media, meaning there are {PEOPLE} behind those computers. Social graces apply. When in doubt, we must ask ourselves “Would I do that at a cocktail party?”.
{Bad} I just posted my fan page on her fan page.. on her store front! I look opportunistic. The included thumbnail borders on obnoxious.
{Better} At least I had the decency to remove the thumbnail. This still is not suggested. The effect is just.. {Meh}.
{Best} I posted as my page to her page praising her for her content. I made her look great and me look even better! I set myself up as an industry insider. People are far more likely to check me out.
Michelle Archer is a certified coach with nearly 25 years experience in direct sales. Michelle works with companies and individuals to explode their business potential. Connect with her on Facebook Learn more at http://directsalesinstitute.com/