Here is why you should fail and fail often. We learn NOTHING from success. Failure is what makes us great. We can NEVER be great without it. We can never even be really good without it. All we can ever hope for without failing is to be mediocre.
Why? If we are failing, we are reaching beyond our comfort level. We are trying new things. We are building a new skillset. We are eliminating possibilities and isolating what will works.
Somewhere along the way our society began to believe that failure was to be avoided. We now believe that failure is something to be ashamed of. That belief more than anything else limits our success.
Go fail miserably at something today! Your business will thank you for it!