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Michelle Archer

direct sales coach, trainer & speaker

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Big Brother Is Watching

December 31, 2017November 15, 2018Leave a comment

Why you might think twice about building on FB Something happened today that deeply concerned me.  It deeply concerned my for my  personal online security.  It concerned me for the future of facebook and it concerned me for direct sellers. Today I was forceably logged out of my account.  When I attempted to log back … Continue reading Big Brother Is Watching

New Consultant Success

December 30, 2017July 22, 2019Leave a comment

At a time when we have the most marvelous technology to create new consultants training programs... we see some of the lowest engagement in our history. There are some remarkable programs that serve our industry offering real time chat, dynamic content, live quizzes and "gamefication" style rewards like badges and shooting stars. Two decades ago, … Continue reading New Consultant Success

Email Marketing Don’ts

October 23, 2017October 23, 2017Leave a comment

This week's email marketing don't is:  Add all of your contacts to your email list. This is actually illegal, Federally illegal.  Each name on your email list MUST be permission based.  This means that they requested information from you.  Adding people who have not requested information from you can get you (or your entire company) … Continue reading Email Marketing Don’ts

‘Tis the Season Vendor Events

October 10, 2017October 10, 2017Leave a comment

Vendor events are a main stay for direct sellers in the fall.  As direct sellers we have more to offer and more to gain  than the average vendor merchant.  Set your booth up to capitalize on everything that you have to offer:  amazing products, host rewards and the business opportunity. Station 1: Help people fall … Continue reading ‘Tis the Season Vendor Events

Thanks for the memories (and the lessons)

August 31, 2017Leave a comment

Today a legacy company in the direct sales industry closes its doors.   I won't get into the reasons behind that.  Today on this day of lasts...my mind is filled with firsts. Opening that kit for the first time.  I think I can still smell the vinyl of that teal BeautiCase.  First trainings... first forays into … Continue reading Thanks for the memories (and the lessons)

You and You Alone Are Responsible for Your Success

August 20, 2017Leave a comment

As a business development coach, I am concerned.  I am concerned that somewhere along the way we picked up the belief that life and success should be easy.  Perhaps that is a symptom of the ever expanding millennial mindset.  Everyday I work with frustrated, struggling entrepreneurs.  They are frustrated because it's "hard".  I hear an … Continue reading You and You Alone Are Responsible for Your Success

Scam: Counterfeit Check

June 26, 2017June 26, 2017Leave a comment

And oldie but a goody.  This scam has been circulating for at least a decade.  I first encountered it in the early 2000's.   Unfortunately direct sellers and other merchants are still falling for it to the tune of thousands!  For direct sellers is works like this: You receive an email from someone who found … Continue reading Scam: Counterfeit Check

Goals: Are You turning in D work?

June 14, 2017June 7, 2017Leave a comment

When it comes to goal setting are you turning in D grade work? I recently asked a coaching group this question.  As we discussed their monthly personal sales and sponsoring goals, I found that most were focused on their compensation plan minimums.  This is a group of up and coming leaders with tremendous potential and … Continue reading Goals: Are You turning in D work?

Why are you selling?

June 7, 2017June 7, 2017Leave a comment

Are you reaching out to customers and sharing your product because you need it {the money} or because they need it {the benefits}? Your motivation comes through loud and clear so take a minute before posting, calling or going live to get your thoughts centered.  What are the benefits?  Why might someone need this product? … Continue reading Why are you selling?

A Purpose Driven Life

May 24, 2017February 3, 2018Leave a comment

I celebrate another Birthday today. With each that passes, I become more focused on what is truly important. For me it isn't money, titles or fancy offices. I have distilled mine down to a single thing... making a positive difference. I have chosen the direct selling industry as the vehicle for that purpose. I need … Continue reading A Purpose Driven Life

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